Project for several luxury beauty brands, including email, ads, and social media.

Here's a taste of my work, with a smattering of everything... even some print!
I cut my teeth at a traditional/NY ad agency where BIG brands were our clients. Like P&G, Frito Lay, Pepsi, Revlon, Max Factor and Ford Motor Company. Think Mad-Men 20 years later!
While working as a copywriter + art director team, I also broke into the world of PR. (Notice they weren't called graphic designers in those days.)
ENTER... the Digital Age.
Today, I do it all. Websites, digital ads, video, radio, video long-form, short-form, VSLs, social, blogs, articles.
I write any message for any audience, in order to inspire a specific action. Always On Brand & On Target.
I write for B2C, B2B, B2G and non-profit... internal or external communications. And I'd be honored to write for you, too.
Let's chat?
Call/text 202.494.2465
Project for several luxury beauty brands, including email, ads, and social media.
Edelman Financial Services merged with Financial Engines in 2019. Edelman's You Tube channel was removed last year.
Six-month campaign produced 4,805 leads, 154 new clients (ave AUM $435M), for a total of $67M additional AUM for the firm.
Samples of social media for one of the webinars we produced.This on-demand webinar is on the amazing advancements coming in the future in MedTech.
These are some of the assets used for the MOM, live seminars across the country. It was an integrated campaign across many marketing channels including digi...
I developed the concept, wrote the copy and worked with a video producer to create the final product. This video was part of an integrated campaign to mark...
NJBEST is the college savings program (529 plan) for the state of New Jersey. I worked with Franklin Templeton to consult, concept, write copy, direct desig...
These are samples of organic social media posts for the Free Retirement Review. Part of an integrated marketing campaign. These posts were for Ric Edelman's ...
I wrote tons of paid FB ads for KeyGlee for lead gen. This is just one of them that worked extremely well. It linked to a funnel where visitors can schedule...
When I worked at Edelman Financial, I was responsible for writing social media posts for Ric's popular radio show, The Truth About Your Money. I also wrote ...