Infamous Chili Pepper Campaign. A new, corporate ID campaign + DM for new business effort that paid off like gang-busters. Included an expensive, large die-c...

Here's a taste of my work, with a smattering of everything... even some print!
I cut my teeth at a traditional/NY ad agency where BIG brands were our clients. Like P&G, Frito Lay, Pepsi, Revlon, Max Factor and Ford Motor Company. Think Mad-Men 20 years later!
While working as a copywriter + art director team, I also broke into the world of PR. (Notice they weren't called graphic designers in those days.)
ENTER... the Digital Age.
Today, I do it all. Websites, digital ads, video, radio, video long-form, short-form, VSLs, social, blogs, articles.
I write any message for any audience, in order to inspire a specific action. Always On Brand & On Target.
I write for B2C, B2B, B2G and non-profit... internal or external communications. And I'd be honored to write for you, too.
Let's chat?
Call/text 202.494.2465
Infamous Chili Pepper Campaign. A new, corporate ID campaign + DM for new business effort that paid off like gang-busters. Included an expensive, large die-c...
Client: Commercial real estate investors. This is a 3-part "dimensional" campaign, offering to purchase recipients' commercial property. 1st send: Real ban...
Baltimore County Department of Environmental Protection & Sustainability wanted to create various campaigns to encourage people to help keep their storm ...
Foreclosure War Campaign: Crazy successful direct mail campaign to show homeowners how to prevent foreclosure. First send: This envelope + letter + audio CD...
Elegant, yet edgy, DM campaign to increase awareness and entice upscale clients to make their 'private' appointment to find the perfect diamonds for the spec...
As part of an integrated campaign to promote a Free Retirement Review, we wrote/designed some postcards to send to prospects.
Two postcards sent to renters, enticing them to STOP renting and buy a new home NOW
Postcard was part of a campaign, targeted at homeowners facing foreclosure. This piece was the last in a series of a DM/DR effort to motivate the homeowner t...